
GOING UP
Using reality to escape the internet
Humans – emotional not artificial intelligence
Finding joy – IRL
Choirs – singing is self care
Made in the UK
Phone free socialising – visit East London club, Fold
Being weird – always
Cabbages – slaw hacks, cabbage bowls, #cabbagecore
Women doing DIY – hard hats are the new headscarves
Charli XCX’s Substack – muses on being a pop star
Rama Duwaji – creative, clever & cool
Ties & Quarter Zip Sweaters – tech bros meet @socks_house_meeting (IYKYK)
Statement skirts – thanks to Matthieu Blazy for Chanel
Wedge trainers – yes and sorry
Soft Kitchens – curtains, lamps, rugs – think Nancy Myers films
Resilience – period
Womens cricket – but make it interesting
Orange – the new red
Magazines – see also vinyl, the digital fatigue is real
Creativity – instinct, curiosity, connection

GOING DOWN
Using the internet to escape reality
Robots – get some real friends/therapists/ forecasters
Doom scrolling – adding literally nothing to our lives
Shouting into the abyss – no-ones listening
Made by AI – we’re not fooled
Street WhatsApp chats – “when’s bin day?”
Making Memories – just live your life
Pistachios – we’ve reached peak nut
Fashion Influencers – so predictable
Taking the Bait– don’t boost the algorithm
Taylor Swift – cuff me
Bonnets – We’re in East London not 1860s New England
Sneakerinas – no just no – you’re not Mr Tumnus
The big light – aggressive and low key homophobic
Obsession with Gen Z – let them live
Run Clubs – have a drink, its Friday night FFS
Cloud Dancer – Pantone’s NON colour of the year
The Ick – giving us the ick
Data – if it exists it’s already happened