This book introduces Warhol’s multifaceted, prolific oeuvre which revolutionised distinctions between ‘high’ and ‘low’ art with ideas of living, producing and consuming that remain central questions of modern experience.
Drawing on contemporary advertisements, consumer products and famous faces such as Marilyn Monroe, Warhol proposed a radical reevaluation of what constituted artistic subject matter. Through Warhol’s work the Campbell’s soup can and Coca Cola bottle became as worthy of artistic status as any traditional still life. At the same time, Warhol reconfigured the role of the artist famously stating ‘I want to be a machine’, he systematically reduced the presence of his own authorship, working with mass production methods and images.