What I like by fashion designer Molly Goddard is an interactive exhibition featuring seven net dresses – in shades of neon pink, orange, yellow, pink and grey, plus black & white – suspended from the ceiling of the Now Gallery in Greenwich.
Visitors are invited to choose a length of yarn and a needle and stitch their own design onto any of the 30-metre hems, meaning that the installation evolves organically over time.
Molly said “I quite like the idea that there might be this amazing elaborate embroidery alongside parts that are more naïve. Also that Greenwich is this business area, and an office worker might pop in on their lunch break to do something quite therapeutic. It’s not precious and it’s something that everyone can do!”
“Fashion exhibitions are hard, I didn’t want to do something where dresses were put on a pedestal and everything feels a bit untouchable. It’s a bit too early to be doing something like that for me. The fact that it’s interactive takes the pressure off a bit. It’s not like ‘I’ve created these lovely things and you’ve now all got to just look at them.’ It’s all going to change over the course of the time.”
What I Like is at NOW Gallery until 19 February 2016.
USP: Fashion exhibitions can often seem elitist and precious – What I like adds a fun, interactive, democratic approach – celebrating craft as an evolving process.